Product Positioning Map

Plot your product and competitors on a 2D map with custom axes. Drag dots to reposition. Identify market white space.

Axis Configuration

X-Axis Label

X-Axis Low

X-Axis High

Y-Axis Label

Y-Axis Low

Y-Axis High

Price

Complexity

Low

High

Simple

Complex

Products on Map

Name

X (1-10)

Y (1-10)

Type

White Space Analysis

Quadrants with no products represent potential market opportunities.

Add your product and competitors to generate a positioning statement.